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Micropress chooses Versafire over Xerox technology


Micropress Printers in Southwold is this week installing a Versafire CP digital press which will run alongside their Xerox iGen 150.

“This offers us a back up to the 6pp A4 format which we didn’t have before and, with the EFI RIP, the potential to speed up output and increase the amount of personalisation we handle,” says James Cross, production director. “As a company we handle a broad range of work including books, leaflets, calendars and greetings cards. We decide on a case by case which work will go digital and which litho, depending on factors like run length and pagination. Digital is 5-7% of our turnover and is growing steadily.”

Some litho customers send in digital work and some digital print users convert to the litho facilities but equally the company has some customers which only use one or other technology. It is a real mix.

“There is a real buzz in the digital department as they prepare for the installation. It is exciting,” says James Cross. Once in, the Versafire will operate on a flexible day shift.

Last year Micropress bought a Speedmaster XL 75-5, a Stahlfolder KH 82 and a Polar Autotrim cutting line from Heidelberg. This is a company that likes to automate, to use digital workflows and to streamline processes as much as possible.

Micropress is a £16m turnover business (including a publishing arm) that operates out of a 50,000 sq ft factory on a ten acre site and runs 24 hours on weekdays and 12 hours at the weekend. It runs to IS012647 colour standards and it is also very sustainability minded, its premises featuring a roof covered in solar panels and a biomass boiler.

For further information please contact:

Diana Thompson, Plus Point PR Ltd, on 01494-817178
Chris Matthews, Heidelberg UK, on 07827-937069
James Cross, Micropress, on 01502-725800.
Anna Jordan-Smith, Micropress Digital, on 01502725845

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