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Labelexpo Europe 2019 – Heidelberg/Gallus focuses on digitization of label production


  • Digital Printbar for a new dimension in digital embellishment
  • “Your Smoothie” campaign underlines additional possibilities of variable data printing
  • New functions on Gallus Labelmaster boost productivity in conventional label printing

St. Gallen, July 2019 – Gallus, a subsidiary of Heidelberger Druckmaschinen AG, will be focusing on the digitization of label production at the upcoming Labelexpo Europe 2019, which is taking place on September 24 – 27 in Brussels. Under its motto for the event – “Powered by Your Trust” – the Heidelberg/Gallus team will be exhibiting a wide range of label printing presses equipped with new functions that enable customers to benefit from higher quality standards in digital embellishment, produce variable print applications, and improve productivity in conventional label production. In addition to the premiere of the new Digital Printbar – a digital embellishing unit designed specifically for opaque white – the showcase in Brussels will also include live demonstrations of a new quick-change die-cut unit on the Gallus Labelmaster Advanced. Further highlights on the Gallus Labelfire digital label printing press will include fully variable data printing (fVDP for short) and the Digital Embellishment Unit. Gallus will be exhibiting at Stand B28/C31 in Hall 5.

“Digitization is now also part and parcel of label production. The Heidelberg/Gallus team will be fully embracing this trend at the upcoming Labelexpo Europe 2019 with a view to showing existing and potential customers new ways of maintaining and further improving their competitiveness in the age of digitization,” explains Christof Naier, General Manager Label Business at Heidelberg/Gallus.

Launch of the Digital Printbar
Gallus Labelmaster with a new, rotary quick-change die-cutting unit
Gallus Labelfire trains the spotlight on digitization with “Your Smoothie” labels
Gallus Smartfire – the perfect introduction to digital label printing
“Powered by Your Trust”
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