“Design your car” - Heidelberg at IAA 2017: technology partner for the automotive industry

09/18/2017

  • Live presentation at the Mercedes-Benz stand: “unleash the colour” for the smart
  • BORBET presenting custom-decorated rims
  • Ritzi Lackiertechnik producing custom-decorated car parts
  • Digital printing technology from Heidelberg printing customized applications for the automotive industry: ventilation nozzles, speedometer bezels, alloy rims, and more
  • Heidelberg: part of the digitized and personalized future

“The automobile of the future is networked and increasingly tailored to the customer in every respect. That is why we seek out partners whose technology can be integrated into our digitized production processes, thereby enabling us to also meet individual customer requirements,” says Günter Ritzi, Managing Director of Ritzi Lackiertechnik GmbH
(www.ritzi-lackiertechnik.de).

To this end, Heidelberger Druckmaschinen AG (Heidelberg) will be presenting as a technology partner for the automotive industry at IAA 2017, taking place until 24 September in Frankfurt. Using the company’s digital solutions as part of industrial production, distinctive applications like speedometer bezels, ventilation nozzles, alloy rims, and so on can be custom decorated or embellished for automotive customers.

Live at the Mercedes-Benz stand: “unleash the colour” - custom trims for smart cars, produced using the Omnifire 4D printing system

Personalized decoration of alloy rims

Supplier Ritzi Lackiertechnik producing custom-decorated car parts

Heidelberg Omnifire 1000 and 250 print objects of almost any shape and made from a variety of materials

Heidelberg driving digitization and further expanding its digital printing portfolio

Photos/Videos


Matthias Hartung, Media Relations

Matthias Hartung
Public Relations Officer, media relations Tel.: +49 (0)6222 82 67174
Fax.: +49 (0)6222 82 9967174

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