Exact color reproduction plays an important role in the modern brand environment. With packagings, labels, and commercial print jobs, it all comes down to fast recognition and unique identification of the brand and product. Colors are a crucial part of this.
Commercial and printing packaging therefore requires absolute repeat precision, even for the shortest of production runs. The colors need to look exactly the same in different media. This calls for a color measuring technology that goes far beyond conventional density and camera-based evaluations.
The spectral measuring technology developed by Heidelberg meets this requirement with extremely high precision. The unique and patented ink control system reproducibly corrects even the smallest deviations.
Our color measurement systems also offer the highest level of automation in conjunction with our high efficient presses. There are no long setup times involved, so you can get printing faster and save time for other jobs.
Whether measuring the entire print image or permanently displaying the color deviation ΔE during the production run, the color measurement systems have a number of unique selling points that make them shine. And what is most important: they will also help you to be successful with your customers.
Even though modern digital imaging software can automate the process of color management, certain aspects will always remain subjective. Having a deeper understanding of the principles behind color management and what choices to make helps printers achieve optimal printing results.
Get the lowdown on colorimetry, densitometry, standardization in printing, dot gain vs. dot loss and much more in our expert guide.
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