Heidelberg becoming the preferred industry platform for partner companies


  • Sales and service network in combination with Prinect business intelligence platform makes for easier integration
  • Further enhancement of the portfolio in line with customers’ requirements
  • Digitization permits smooth portfolio integration
  • Sales cooperation agreement signed with Steinemann Technology

Heidelberger Druckmaschinen AG (Heidelberg) is becoming the leading industry platform for cooperation partners. The company is therefore in a position to rationally and efficiently expand its position as a global solution provider precisely in line with customers’ requirements and print shops’ value chains. With its one-of-a-kind sales and service network in combination with the Prinect business intelligence platform, Heidelberg makes the integration process as easy as possible for companies interested in cooperation. The process is further supported by the ongoing digitization in the industry, with the result that the portfolios of different companies can be smoothly integrated into one overall offering.

“We have already been providing our customers with an integrated offering covering all manufacturers for many years with the Saphira products. We want to expand this approach to our customers’ entire value chain. With our global sales and service network in combination with Prinect, we offer interested companies the ideal platform with which they can easily integrate their portfolio. In the future we want to increasingly offer our customers a combined value proposition comprising equipment, service, and consumables, something that no other provider is able to do, and in this way further enhance our competitiveness and that of our customers,” says Dr. Ulrich Hermann, Member of the Management Board responsible for Digital Business & Services at Heidelberg.

Heidelberg and Steinemann Technology sign sales cooperation agreement

The company is underlining this approach with the sale cooperation agreement just signed between Heidelberg and Steinemann Technology AG, a global supplier of digital and conventional machines for print embellishment based in St. Gallen in Switzerland. As part of the agreement, Heidelberg will assume exclusive lead management responsibilities for Steinemann’s entire print embellishment portfolio in numerous markets like Germany, France, India, Japan, and the USA. Heidelberg sees Steinemann’s coating systems as a complement to its range of Saphira printing coatings as well as its offset and digital printing systems, for example the new Heidelberg Primefire 106, the first industrial digital printing system for the B1 format.

“The cooperation with Steinemann will strengthen our position along our customers’ value chain in terms of combining coatings with equipment solutions for digital and conventional printing as well as postpress,” says Hermann. “Our customers get the benefit of flexibility and a way of quickly meeting market demands for high-quality embellishment and customization.”

Completed product range – the right machine for every application

Successful cooperation with partner MK Masterwork

Matthias Hartung, Media Relations

Matthias Hartung
Public Relations Officer Phone: +49 (0)6222 82 67972
Fax.: +49 (0)6222 82 9967972

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