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Data Privacy Policies for the Heidelberg Learning World in Test Mode

Heidelberger Druckmaschinen AG (hereinafter “Heidelberg”, “we”, “us”) is committed to protecting personal data. We operate the Heidelberg Learning World in accordance with the applicable legal regulations on the protection of personal data, especially the General Data Protection Regulation (GDPR), the Telemediengesetz (TMG – German Telemedia Act) and the Bundesdatenschutzgesetz (BDSG – German Federal Data Protection Act).

The service provider pursuant to Section 13 of the Telemediengesetz (TMG – German Telemedia Act) and the controller pursuant to Article 4(7) GDPR is Heidelberger Druckmaschinen AG. You will find further information about Heidelberg in the legal notice on our website at www.heidelberg.com .

We have appointed a data protection officer, whom you can contact at the following addresses:

Data Protection Officer

c/o Heidelberger Druckmaschinen AG


69168 Wiesloch

E-mail: Datenschutzbeauftragter@heidelberg.com

Information concerning the collection, processing, and use of personal data when you use the Heidelberg Learning World is contained below. Constant technological development, changes to our services or the legal situation and other reasons may mean that our data privacy policies have to be amended. We therefore reserve the right to amend these data privacy policies at any time; for this reason, please stay informed about the current status under the following link.

Processing of personal data

Logging system data and storing IP addresses

When the website is used, technical data for guaranteeing operational security which cannot be associated with a specific person are automatically stored. Currently, for example, these data contain the anonymized IP address of the computer from which the request is received, the date and rounded time that the website is accessed, the page accessed, the file retrieved, and the type and version of the browser used. These data are anonymized and analyzed for statistical purposes.

Data processing when the Heidelberg Learning World is used

Personal data of the users are automatically processed in connection with and for the purpose of the use of the Heidelberg Learning World, namely the company name, given name, family name, e-mail address, user name, role in the company (e.g. print employee), training officer (e.g. manager), learning modules assigned by the user themselves or by the training officer and completed as well as quizzes. These categories of data are required in order to authenticate the learner and in order for the training officer to plan and verify the learning progress, where individual results from quizzes are not disclosed to the training officer. Results from feedback forms are analyzed exclusively in anonymized form.

Heidelberg uses and stores these data only for the intended purpose and herewith states that these data are disclosed to third parties only in the cases regulated by these data privacy policies. Data is disclosed to third parties only if you have expressly declared your consent to this or it is necessary for the purpose of fulfilling the contract that has been entered into with you (e.g. for performing support services). The provisions of data protection law are complied with by technical and organizational measures.


Heidelberg uses cookies in order to track the preferences of visitors and to create an optimal design for the website. Cookies are small files that are stored on the hard drive of your computer. You can activate or deactivate the use of cookies at any time in your browser setting. The web pages of the Heidelberg Learning World function only when cookies have been properly activated. A distinction is drawn between temporary and permanent cookies.

Temporary cookies are used to administer the visit to the website and allow the server to learn which page is to be displayed next. Permanent cookies are used to identify which pages have been visited. Cookies are intended to help design a website in an optimal way that matches your requirements and wishes. They contain technical information, but not personal data such as your e-mail or address. Personal data are transferred only with your explicit consent.

Legal basis for processing personal data

We process your personal data in order to perform the agreement existing with the customer on the use of the Heidelberg Learning World in the test phase in accordance with Article 6(1) b) GDPR.

In the event of any other collection of your data, we will inform you in accordance with the requirements arising from Article 13 GDPR specifically about why the data is being collected, what the legal basis is for collecting the data, and how long the data will be stored.

Use of processors, transfer of personal data to a third country

The processors employed by us can be given access to your data when and for the exclusive purpose of performing IT services for us. We carefully select the companies that work for us and require them to comply with this data privacy notice and the applicable laws to maintain data privacy in the event that they handle your data.

Any disclosure of personal data to service providers outside the European Economic Area (EEA) takes place only if the European Commission has confirmed that the third country ensures an adequate level of protection or other appropriate data protection guarantees (e.g. binding corporate data protection rules or an agreement of the standard contractual clauses adopted by the European Commission) are in place.

Use of personal data by the customer

Through the various roles, the Heidelberg Learning World offers the possibility of assigning rights and assigning digital learning modules to individual users and controlling their use of the digital learning modules. The customer has to ensure that this use at the customer is permitted under data protection law.

Duration of the processing/erasure of your personal data

The data processed in the Heidelberg Learning World on the basis of the agreement with the respective customer are erased or blocked as soon as the purpose for which the data are stored ceases to apply, unless storage/processing beyond this time has been stipulated by the European or national legislators in directives of European Union law, laws or other regulations to which we are subject; the data are erased in these cases when a storage period prescribed by the specified standards expires, unless there is a need for the data to be stored for longer in order to conclude or perform a contract, in which case we block the data.

Technical security

Heidelberg is aware of the importance of the security of the data that are administered. Technical and organizational measures are instituted and kept up to date in order to guarantee the highest security standards. We point out, however, that within the framework of communicating on and through the Internet there is always the risk that data that is transferred can be read during transmission. This is true not only of the exchange of information by e-mail that leaves the system, but also of all other transmissions of data. The absolute confidentiality of the data transmitted in the course of the use of the Heidelberg learning environment can therefore not be guaranteed.

Your rights concerning your personal data

You have the right to demand information from us at any time (Article 15 GDPR) about the data that we store about you as well as about the source of these data, recipients or categories of recipients to which these data are disclosed, and the purposes of the storage. You have the right to have your data rectified in accordance with Article 16 GDPR; we will correct any personal data as soon as we have been made aware that they are incorrect. Furthermore you have the right to have your data erased in accordance with Article 17 GDPR, the right to restriction of processing in accordance with Article 18 GDPR, and the right to data portability arising from Article 20 GDPR. For the right to access and erasure, the restrictions in line with Sections 34 and 35 BDSG apply. You can inform us at any time that you withdraw the consent that you have issued for processing personal data. This can have the consequence that the functions or services will no longer be available to you.

Further Information

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