International managers from the print media industry meet in
Heidelberg for further training and exchange ideas of
experiences
For the tenth time the Print Media Academy (PMA) of
Heidelberger Druckmaschinen AG will host the well established
Summer University in Heidelberg. International managers from the
print media industry are invited to participate in a five-day
intensive training in Heidelberg. The training will take place from
July 13- 17, 2009 and is aimed at providing participants with
concrete strategy and business plans for their businesses as well
as the opportunity to share experiences and swap success
strategies.
"In today's highly competitive and changing markets, it
is getting more and more important to keep print shop owners
up-to-date with the latest developments and business
strategies," says Bernd Schopp, Head of the Print Media
Academy. The PMA Summer University gives managers the chance to
take part in a compact training course that will enable them to
prepare their companies to face future challenges.
This year's Summer University will focus on transferring
practical know-how. A team of renowned experts will show the
participants how to position their companies successfully in an
increasingly global market and make them aware of how they can take
advantage of available opportunities. The lectures and seminars
cover the entire business management spectrum - from process
management, strategy development and HR management to future trends
and development.
Participants will have the chance to work with the experts to
analyze the feasibility and sustainability of various models and
strategies based on a number of case studies. At the same time,
they can use the workshops to exchange their own ideas with the
experts and other group members to optimize their business
strategies.
The Summer University has established itself as an
international forum for the print media industry, attracting top
executives from all over the world. The event also gives
participants the opportunity to talk informally about their
experiences, to make personal contacts and establish international
networks. The Summer University is rounded off by an attractive
supporting program. Participant numbers are limited to 25. The
conference fee is 2,700 Euro plus VAT. The seminar will be held in
English.
Further information on seminars and programs:
Heidelberger Druckmaschinen AG
Print Media Academy
Silvia Becker
Tel.: +49 (0)6221 92 50 11
Fax: +49 (0)6221 92 49 29
E-mail:
pma-seminare@heidelberg.com
Further information for journalists:
Heidelberger Druckmaschinen AG
Corporate Public Relations
Dirk Henrich
Tel.: +49 (0)6221 92 59 10
Fax: +49 (0)6221 92 50 69
E-mail:
dirk.henrich@heidelberg.com