New Print Media Academy program out now
The print media industry is in a constant state of flux. With
many experts predicting fiercer competition than ever before in
2009, the search is on for solutions to achieve maximum
productivity. There is also greater demand for companies to ensure
optimum staff support and staff motivation. There is universal
agreement that staff and management require regular further
training to survive on the market.
The new program from the Print Media Academy (PMA) helps
printers to keep pace with the market's rapid development and
provides staff and management with the latest industry know-how.
The key to success is using state-of-the-art technology and
efficient production processes in conjunction with appropriate
training at all levels. The program covers industry expertise,
production know-how, sales, marketing, and management. It is geared
towards print buyers and specialist and management staff throughout
the print media industry.
Seminar highlights for 2009 include:
- Recognizing your own strengths - successful selling
- Submitting profitable quotations
- Making the most of a small marketing budget
- Introduction to Web-to-print production
- Cross-media PDF workflows
The current seminar program is available at:
www.print-media-academy.com
The Print Media Academy in Heidelberg is the hub of a global
network extending across locations in 15 countries. All sites
communicate regularly and share information on the latest trends in
the print media industry. Each year, around 20,000 participants
attend training courses held by the Print Media Academy network.
Image:
The Print Media Academy seminar program for 2009 is out
now.
For further information:
Heidelberger Druckmaschinen AG
Corporate Public Relations
Dirk Henrich
Tel.: +49 (0)6221 92 59 10
Fax: +49 (0)6221 92 99 59 10
E-mail:
dirk.henrich@heidelberg.com