The Print Media Academy (PMA) in Heidelberg is presenting its
annual program for 2008 under the title "Where Professionals
Learn from Professionals". The range of courses on offer for
the print media industry includes more than 40 seminars, training
courses and workshops. The various events provide information on
industry expertise, production know-how, sales, marketing and
management. They aim at print buyers, specialists and management
staff throughout the print media industry.
"The print media industry is in a constant state of
flux. We must play an active role in shaping and coping with these
changes. Professional training activities provide the necessary
support," explains Bernd Schopp, Head of the Print Media
Academy." Just as machines need regular maintenance and
software solutions require upgrades, so managers and employees must
be given ongoing training. Education is becoming an increasingly
important factor for print shops as they strive to offer their
customers top quality and services."
The Print Media Academy offers training courses on Heidelberg
products, technological innovations, business management, sales,
and international management as well as an advanced course on
"Print Media Management".
The Print Media Academy in Heidelberg is the hub of a global
network currently extending across 18 locations in 15 countries.
The Academy has four sites in Germany alone - in Heidelberg,
Ludwigsburg, Mönchengladbach, and Leipzig. All sites
communicate on a regular basis and share information on the latest
trends in the print media industry. In 2007, the Print Media
Academy opened its new "Educ@te Center" in Eppelheim near
Heidelberg. With around 140 approved and experienced trainers and
the latest Heidelberg technology on an area covering 8,500 square
meters, this training center is unique in the printing industry
worldwide and provides an ideal place for Heidelberg to hold its
professional product training courses. Each year, around 17,000
participants attend training courses held by the Print Media
Academy network.
The current seminar program is available free of charge from:
E-mail:
pma-seminare@heidelberg.com
Website:
www.print-media-academy.com
Tel.: +49 (0)6221 92 50 11
Fax: +49 (0)6221 92 49 29
Image:
The Print Media Academy seminar program for 2008 is out now.
Further information for journalists:
Heidelberger Druckmaschinen AG
Corporate Communications
Matthias Hartung
Tel.: +49 (0)6221 92 50 77
Fax: +49 (0)6221 92 50 46
E-mail:
matthias.hartung@heidelberg.com