Fourth Print Media Academy Summer University
04/21/2005
Managers from the graphic arts industry to contribute to
international exchange/ workshops offer management expertise
From July 17-22, 2005, the Print Media Academy (PMA) in Heidelberg is organizing the fourth Summer University for managers from the print media industry from all over the world. This year's program features intensive workshops and interesting specialist discussions with direct relevance to practical situations. Taking place in Heidelberg, the event concentrates on strategic issues relating to company management.
Participants in the Summer University 2005 will have a week-long opportunity to learn about practical management instruments that they can apply directly within their own companies. The event focuses in particular on the requirements of small and midsize businesses. In addition to market and competitor analyses, the training will tackle general questions of company management, strategy development and new concepts for services, products and sales. More importantly, however, experts in financial management, controlling, corporate development and HR will be on hand to share their knowledge.
"The Summer University offers participants a week of intensive on-the-job training. Led by osb Tuebingen and experienced industry experts from renowned educational institutions in Stuttgart and Wuppertal closely linked to the print and media industry and specialists from Heidelberger Druckmaschinen, the event offers an insight into the latest management and technology trends," explains Bernd Schopp, Head of the Print Media Academy. There is also plenty of time for workshop participants to discuss alternative solutions with specialists from all over the world and draw up customized project plans. "Through presentations and case studies, the participants work in small groups to come up with new ideas and exchange their thoughts," says Schopp.
Further information is available from
Martina Brand
Print Media Academy
Tel.: +49 (0)6221 92 49 28
Fax: +49 (0)6221 92 49 29
E-mail: martina.brand@heidelberg.com
Website: www.print-media-academy.com
From July 17-22, 2005, the Print Media Academy (PMA) in Heidelberg is organizing the fourth Summer University for managers from the print media industry from all over the world. This year's program features intensive workshops and interesting specialist discussions with direct relevance to practical situations. Taking place in Heidelberg, the event concentrates on strategic issues relating to company management.
Participants in the Summer University 2005 will have a week-long opportunity to learn about practical management instruments that they can apply directly within their own companies. The event focuses in particular on the requirements of small and midsize businesses. In addition to market and competitor analyses, the training will tackle general questions of company management, strategy development and new concepts for services, products and sales. More importantly, however, experts in financial management, controlling, corporate development and HR will be on hand to share their knowledge.
"The Summer University offers participants a week of intensive on-the-job training. Led by osb Tuebingen and experienced industry experts from renowned educational institutions in Stuttgart and Wuppertal closely linked to the print and media industry and specialists from Heidelberger Druckmaschinen, the event offers an insight into the latest management and technology trends," explains Bernd Schopp, Head of the Print Media Academy. There is also plenty of time for workshop participants to discuss alternative solutions with specialists from all over the world and draw up customized project plans. "Through presentations and case studies, the participants work in small groups to come up with new ideas and exchange their thoughts," says Schopp.
Further information is available from
Martina Brand
Print Media Academy
Tel.: +49 (0)6221 92 49 28
Fax: +49 (0)6221 92 49 29
E-mail: martina.brand@heidelberg.com
Website: www.print-media-academy.com
Due to the international nature of the event, the Summer University is held in English. The venue is Heidelberg. Seminar fees are 2,500 Euro not including VAT. Travel and accommodation costs are also not covered.
Image:
The Print Media Academy Summer University has established itself as an internationally renowned event.
For further information:
Heidelberger Druckmaschinen AG
Corporate Communications
Matthias Hartung
Tel.: +49 (0)6221 92 50 77
E-mail: matthias.hartung@heidelberg.com
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