Heidelberg communication center records successes in first year
The Print Media Academy of Heidelberger Druckmaschinen
AG (Heidelberg) was opened in April 2000 and has since established
itself as a communication platform for the print and media industry
and as a meeting point for visitors from the Rhine-Neckar region
and the city of Heidelberg.
The Print Media Academy received over 25,000 visitors in its
first year. This figures does not include around 8000 course
participants. Heidelberg's product training courses are
particularly popular. The Academy offers a total of five modules:
management training, product training, Print Manager Advanced
Course, training courses for all Heidelberg employees, and
seminars, forums and congresses. This event and training center for
the graphic arts industry provides existing and prospective
customers with the means to obtain practical training in the very
latest market requirements.
However, the Print Media Academy is more than just a meeting
point for the graphic arts industry. It also serves as a point of
focus for a whole range of cross-industry forums and congresses. On
average, the Print Media Academy hosts an event every second day.
It already has bookings well into the start of 2003. The rooms are
used for press conferences, industry events, art and culture
events, photo shoots and video recordings. By way of example, the
Print Media Academy played host to Heidelberg's city tour guides,
the Business Managers' Congress organized by the Chamber of Trade
and Industry, the Members Association of Heidelberg University, and
a "1st Tuesday" meeting by young entrepreneurs.
The company is expecting a further 30.000 visitors by April
next year. In addition to a wider choice of subjects for the
management training courses, Heidelberg also plans to extend the
Print Manager course. Places on the new Winter Semester 2001 can
now be booked. Course participants do not require a university or
college degree and, upon completion, will receive a Heidelberg
certificate instead of an MBA (Master of Business Administration).
Detailed information on the courses available at the Print Media
Academy is available from www.heidelberg.com. Rooms can be booked
by calling +49 (0)6221 66 66.
For further information:
Barbara Kattge
Heidelberger Druckmaschinen AG
Corporate Communications
Tel.: +49 (0)6221 92 50 41
Fax: +49 (0)6221 92 50 69
E-mail:
barbara.kattge@heidelberg.com