Print Media Academy Develops Learning Software: World of Print Media
03/22/2001
The Print Media Academy of Heidelberger Druckmaschinen AG
(Heidelberg) will be presenting its first learning software from
the Knowledge Edition at this year's CeBIT.
The multimedia CD-ROM/DVD-ROM encyclopedia "World of Print Media" is a standard work of reference for everyone involved in creating print media. This work will also provide schoolchildren, students, teachers and associations with everything they want to know about the print and media industry.
"World of Print Media" uses video, animation, audio, graphics and text in an easy-to-understand and fun way in order to explain how an idea is turned into a finished print media product. The learner can determine his own level of knowledge and set his target level. The newly-won knowledge is then checked in learning tests.
The German and English versions of "World of Print Media" will be available for Intel-compatible and Apple Macintosh platforms from early May 2001. For a price of 139 Euro, customers receive a DVD-ROM or a set of 6 CD-ROMS. Further languages such as Spanish, French or Mandarin will follow. Anyone who is interested in the learning software can find out more at "www.heidelberg.com".
"You can never know enough"
The "Statistics & Trends" section provides up-to-date statistical data of how the various print media compare with other media. A further section explains how printing has developed over the years and is continuing to develop. The principles of printing are explained using historical shots of old "presses" and today's industrial printshop solutions.
The program then subdivides into general and product-specific parts. The general part deals with prepress, press, postpress, ink, varnish and printing stock. The trends for the future are dealt with across a broad sweep. The program explains how print and IT are merging to create successful, Internet-based business models. The explanations are underpinned by facts and figures. For example, over 350 million users worldwide used the Internet in the year 2000. This figure is expected to rise to 765 million by the year 2005. A look at tomorrow's print and media businesses examines customers' future needs and how technology will answer these. Process optimization through networking and greater integration will be at the forefront in this development.
The product-specific part briefly introduces the various Heidelberg products and explains the individual components.
E-learning brings benefits
"We regard e-learning instruments such as CD-ROMs, DVD-ROMs and the Internet as a medium for augmenting conventional training units", explains Wolfgang Eisele, Head of the Print Media Academy. "Electronic media can be used to prepare students, thereby reducing the length of conventional seminars," adds Eisele. The benefits for students are obvious - they not only save time and costs and increase efficiency, but also allow students to learn whenever and wherever they want. The virtual classroom is global and knows no natural frontiers or linguistic barriers.
Nevertheless, the e-learning elements selected are chosen very carefully by the Print Media Academy. There are some courses which, because of their content, can only be dealt with effectively using conventional seminars.
For further information:
Heidelberger Druckmaschinen AG
Corporate Communications
Hilde Weisser
Tel.: +49 (0)6221 92 50 66
E-mail: hilde.weisser@heidelberg.com
For orders:
Heidelberger Druckmaschinen AG
Frank Pörschke
Tel.: +49 (0)6221 92 49 37
The multimedia CD-ROM/DVD-ROM encyclopedia "World of Print Media" is a standard work of reference for everyone involved in creating print media. This work will also provide schoolchildren, students, teachers and associations with everything they want to know about the print and media industry.
"World of Print Media" uses video, animation, audio, graphics and text in an easy-to-understand and fun way in order to explain how an idea is turned into a finished print media product. The learner can determine his own level of knowledge and set his target level. The newly-won knowledge is then checked in learning tests.
The German and English versions of "World of Print Media" will be available for Intel-compatible and Apple Macintosh platforms from early May 2001. For a price of 139 Euro, customers receive a DVD-ROM or a set of 6 CD-ROMS. Further languages such as Spanish, French or Mandarin will follow. Anyone who is interested in the learning software can find out more at "www.heidelberg.com".
"You can never know enough"
The "Statistics & Trends" section provides up-to-date statistical data of how the various print media compare with other media. A further section explains how printing has developed over the years and is continuing to develop. The principles of printing are explained using historical shots of old "presses" and today's industrial printshop solutions.
The program then subdivides into general and product-specific parts. The general part deals with prepress, press, postpress, ink, varnish and printing stock. The trends for the future are dealt with across a broad sweep. The program explains how print and IT are merging to create successful, Internet-based business models. The explanations are underpinned by facts and figures. For example, over 350 million users worldwide used the Internet in the year 2000. This figure is expected to rise to 765 million by the year 2005. A look at tomorrow's print and media businesses examines customers' future needs and how technology will answer these. Process optimization through networking and greater integration will be at the forefront in this development.
The product-specific part briefly introduces the various Heidelberg products and explains the individual components.
E-learning brings benefits
"We regard e-learning instruments such as CD-ROMs, DVD-ROMs and the Internet as a medium for augmenting conventional training units", explains Wolfgang Eisele, Head of the Print Media Academy. "Electronic media can be used to prepare students, thereby reducing the length of conventional seminars," adds Eisele. The benefits for students are obvious - they not only save time and costs and increase efficiency, but also allow students to learn whenever and wherever they want. The virtual classroom is global and knows no natural frontiers or linguistic barriers.
Nevertheless, the e-learning elements selected are chosen very carefully by the Print Media Academy. There are some courses which, because of their content, can only be dealt with effectively using conventional seminars.
For further information:
Heidelberger Druckmaschinen AG
Corporate Communications
Hilde Weisser
Tel.: +49 (0)6221 92 50 66
E-mail: hilde.weisser@heidelberg.com
For orders:
Heidelberger Druckmaschinen AG
Frank Pörschke
Tel.: +49 (0)6221 92 49 37
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