Die Veranstaltung "Summer University" findet in
englischer Sprache statt, daher ist auch die Vorankündigung
ausschließlich in Englisch gehalten.
In the Mexican Cancun between August 31-September 5, 2008,
international experts and executives from the print media
industry will meet. During this time they will deepen
their expert knowledge and share experiences as well as
success strategies.
The Print Media Academy (PMA) of Heidelberger Druckmaschinen
AG invites you to the ninth Summer University. For the first time,
the event will take place in Mexico. The four-day intensive seminar
in Cancun is above all geared towards participants from Mid- and
South America as well as North America; it is, however, also open
for anyone interested from other regions as well.
"Competitive pressure and market dynamics continue to
increase. Managers from the print media industry always have to be
in the know about current trends in the industry and new methods
regarding corporate management," says Bernd Schopp, Director
of the Print Media Academy. Therefore, business aspects will above
all be central to the seminar program.
Experts from Heidelberg as well as internationally renowned
speakers will discuss innovative marketing approaches and elaborate
on modern management strategies to help increase productivity.
Further talks and discussions will provide new angles on the
subjects of finance, controlling, and personnel management. The
participants will find out about drupa 2008 highlights and the
Estro program, and will be able to discuss their own experiences
with the experts and receive individual advice.
The Summer University has established an important
international forum within the print-media industry. Specialists
and managers from all over the world use the opportunity to share
know-how about their country-specific experiences on an informal
basis and make new contacts. The Summer University in Cancun is
also rounded-off by an attractive social program, which, for
example, includes an evening event for all participants.
Program
PDF Brochure
Registration Fax
Date
August 31-September 4, 2008
Venue
Fiesta Americana Grand Coral Beach Hotel
Fees
The course fee is 2,600 Euro. The price includes
accommodation (four nights), all documentation, lunch and
beverages. There are a limited number of places.
Course Languages
The course languages are English and Spanish. Simultaneous
interpretation is provided.
Contact
Heidelberger Druckmaschinen AG
Print Media Academy
Silvia Becker
Tel.: +49 (0)6221 92 50 11
Fax: +49 (0)6221 92 49 29
E-mail:
pma-seminare@heidelberg.com
Tel.: +49 (0)6221 92 49 24
Fax: +49 (0)6221 92 49 29