Precision Colour Printing will be the first company in the world to
take delivery of a Speedmaster SM 102 long perfector with Prinect
Inpress Control, the inline spectral measurement device that allows
the press to automatically adjust the colour quality throughout the
The company's ten-colour B1 press will be delivered in July.
As part of The Claverley Group - a newspaper, commercial print and
publishing software business - it has a strong heritage of
innovation. The group titles Wolverhampton Express & Star and
Shrophsire Star were the first newspapers in the UK to adopt a
computerised classified advertising system in the 1960s which
subsequently led to them establishing their own software publishing
company together with ownership of a retail outlet division.
Precision Colour Printing is the group's commercial printing arm
specialising in business to business magazines, servicing print
management companies and direct mail but with some work also in the
tourism and leisure, public sector and newspaper sectors. This
business alone, with its operation in Telford has a turnover of
£32m and employs 270 people.
Alex Evans, managing director of Precision Colour printing
likens the presses to a bag of "liquorice allsorts" - name a make
and you may find one here. "Cost, opportunities at the time,
availability, market demand, flexibility; these have determined
each purchase. We always look at our requirements within the
existing sales portfolio and what might be developed. We are also
influenced by service levels, preventative support, the stability
of partners and the opportunity for partnership building," he says.
"Heidelberg was right for us as a durable market leader with a well
established press that other users verify does what it says on the
The logic of the buy is clear. It replaces a five-colour
Mitsubishi which has run around the clock to produce 20 million
sheets a year. The SM 102 long perfector is not only twice the
number of units, meaning single pass production, but a step change
in output so the company can run it on a 12 hour day to attain the
same volume. The press will run with one full time operator and a
"It's a press that will help us reduce overheads and increase
profit. We will use this press primarily for high volume cover work
and short run (typically 5,000 to 8,000) magazines with grammages
most often of 80 to 100gsm but ranging from 65 to 130gsm on
occasion," says Mr Evans.
"We handle about three multi-section magazines per shift so
25 makereadies per 24 hours would be quite normal. Prinect Inpress
Control will allow us to get to print fast and to have reports of
the colour control throughout the run, potentially eliminating the
need for on press passes, which will save our publishing customers
time and money."
Already the company holds ISO 9001 quality, ISO 14001
environmental accreditations and Chain of Custody certifications
but over the next 18 months it hopes to add IS0 18001 Health &
Safety and ISO 12647 colour control ratings.
"In certain sectors it's now becoming a necessity to have
ISO12647 in place to win business. With Prinect Inpress Control we
don't have to stop and pull running sheets. We will reduce
makeready times and waste, maximise production plus providing
colour reports at the end of each job," says Mr Evans.
Operators are undertaking colour training at Heidelberg UK's
national showroom in Tamworth prior to the installation of the
press. The operators are pleased with the prospect of new
investment in their department and a press where the colour control
is easy. They will also enjoy good working conditions as the SM 102
is specified with water cooled peripherals to create a standardised
working environment. Waste heat will be taken out of the building
in summer and redirected to heat other parts of the building in
winter, saving energy.
"We take pride in the cleanliness of our Telford site and we
like the aesthetics of the new machine. It fits in look as well as
being a logical business buy. We did view the XL 105, of course,
but its overkill for our requirements. "
Figure: Speedmaster SM 102
The Speedmaster SM 102 - here as a ten-colour machine - is
benchmark for "One-Pass-Productivity".
Alex Evans, managing director of Precision Colour, will
reduce overheads and increase profit with the help of the new
Speedmaster SM 102 ten-colour machine.
For further information, please contact:
Plus Point PR Ltd
Phone: +44 (0)1494 817178
Heidelberg Graphic Equipment Ltd
Phone: +44 (0)20 8490 3500
Precision Colour Printing
Phone: +44 (0)1952 585585
Heidelberger Druckmaschinen AG
Corporate Public Relations
Phone: +49 (0)6221 92 5066
Fax: +49 (0)6221 92 5069