"Print Creativity Award": Here are the Winners
The "Print Creativity Award" was conferred for the
first time ever this year. Heidelberg online presents the four
winners and their creations.
Young designers from almost 40 countries with around
1,250 works applied for the "Print Creativity Award." The
competition was organized by the Sternberg Foundation together with
:output, a non-profit organization for the promotion of young
designers. Submissions were expected to be unconventional concepts
in the use of print, for example a combination of different
techniques and media or the use of unusual materials and visual
Gisela Noack's Bookbinding Workshops Poster
By Tomas Celizna and Daniel Harding, Yale University
School of Art
The poster was created in a bookbinding workshop held by
Professor Gisela Noack at Yale University and is made up of four
stacks of paper. The bound and perforated stacks vary in typography
and color. The viewer is encouraged to tear off individual sheets,
which results in the poster's design constantly changing.
Innovative use of static typographic information. The
diversity of combinations makes the poster an interactive
Other Outstanding Works
Visual Cut Bulgaria
By Andrean Nechev, Düsseldorf University of Applied
The book presents 23 Bulgarian communication designers whose
work and words reflect Bulgaria's visual language. Each designer
created a 16-page spread in the book. The various sheets are
arranged in random order when the book is bound, thus producing
different covers each time.
The principle of non-hierarchical content is supported
by the random binding order. The result is an innovative use of
quotations from the Bulgarian cultural scene which also serve as
advertising space for the book.
The Strange Case of Dr. Jekyll and Mr. Hyde
By Christopher Jung and Tobias Wenig, Leipzig Academy of
The German and English versions of the book are designed as
twin volumes. The pictures stem from a variety of sources, such as
medical literature, or reproductions of examples of early
photography. The design plays with the idea of mirror images, for
example black typography on white paper and white typography on
In both books the printing techniques correspond excellently
with their content. The concepts of hiding and concealment are both
echoed in the name "Hyde" and also form the main theme in the
design. This was accomplished with the use of scratch card
coating, scratch techniques and screening.
Planting Wild Flower Meadows - A Packaging Concept for
By Valerie Rapp, Darmstadt University of Applied Sciences
The poster in format DIN A0 is designed on both the front and
back. It includes 83 separate small bags of seeds which can be
planted together with the packaging.
Successful combination of packaging concept and poster,
making the poster interactive.
The Dr. Hubert H. A. Sternberg Foundation is named after the
former Chairman of Heidelberger Druckmaschinen AG, Dr. Hubert H. A.
Sternberg. It fosters apprentices, students and young employees in
the print and paper technology industries as well as in printing
:output is a non-profit organization with its headquarters in
Amsterdam that promotes young designers and provides an
international platform for exchanging ideas within the realm of
The Print Media Academy website offers print buyers, creative
professionals, productioners and purchasers from agencies and
advertising companies extensive know-how on the subject of
communication within print media. More