HAN e-Newsletter Issue June 2008 - Post drupa Edition

As promised this issue of e-News is a drupa special. Each of our product managers has brought you the HEI Lights from drupa from their perspective based on what they feel is most interesting to our customers in Australia and New Zealand. With HEI Performance and HEI Value established as our new motto at drupa, we think we lived up to the promise. For me this drupa saw Heidelberg's innovations absolutely aimed at high productivity and solutions to increase profits for our customers.

In partnership with Adidas Heidelberg produced many jobs that illustrated the uniqueness of print and the value that print can add to brand image in the overall marketing mix. And it was all done flat out, at full throttle - just the way we like you to run our machines.

While the sun has set on drupa 2008, aficionados are still looking to come up with a label to describe this show. So far I've not heard one phrase that adequately encapsulates this drupa. JDF and integrated workflow is a reality and no longer a novelty, Toner based Digital is better but still cannot claim the format and stock flexibility nor quality and speed to replace offset and Ink Jet is exciting but for the broad based market still a fair way off. But one thing is clear - 400,000 people saw that offset is alive and well with the various technologies complementing each other for the overall good of Print Media.

Best regards
Glenn Plummer
General Manager - Marketing & Product Management

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