New Zealand printer Taieri Print signed a deal at Printex 07 for
the longest A3 perfecting press to be installed by Heidelberg in
the country - a SM52-10-P.
The long perfector is the latest in a series of decisive
investments by the Dunedin printer which have seen the business
grow considerably over the past few years.
Taieri's growth trend started in earnest when just over three
years ago they purchased a SM52-2-P, a SM52-4 and a Polysetter
platesetter. Taieri Managing Director Peter Moore said, "With the
increased capacity from those investments our business has grown by
nearly 300% in just over three years."
Taieri has aligned itself as the most efficient A3
multi-colour printer in New Zealand, producing a broad range of
printed products including business stationery, newsletters,
brochures and forms. As well as its press power, Taieri has
invested in the latest bindery equipment to support the company's
book, booklet and magazine work. Taieri markets itself as a
one-stop shop with a focus on quality printing.
Moore says of the ten-colour perfector purchase, "Our new
perfecting press will definitely open the door to further growth
and specialisation in our market. We will be able to print a
double-sided full-colour job in less than half the time it took
before. This offers enormous benefits to our customers such as
allowing them to extend their own deadlines, with the quicker
turnarounds we can achieve."
Moore said that another important factor in the choice to go
with Heidelberg is the favorable residual value of Heidelberg
equipment. When the time comes to upgrade and invest in new
technology, Taieri is well-placed to build on their current
purchase.
Alastair Hadley, General Manager Sales for Heidelberg
Australia and New Zealand, said of the purchase, "Taieri has been a
loyal Heidelberg customer for close to a quarter of a century. The
ten-colour SM52 purchased at Printex is in the same league as its
A1 brothers already established in New Zealand and shows that one
pass productivity has applications in all formats. This signifies a
major investment for Taieri and opens the door to further growth
and a continuation of the business relationship between Taieri and
Heidelberg. It's great to be associated with such an innovative and
progressive company."
Photograph: Taieri Print signs a deal for a SM52-10-P at
Printex
Further Information:
Melanie Dooley
Marketing Coordinator
Tel: +61 3 9205 4206
Email:
melanie.dooley@heidelberg.com